The ability to craft effective business strategies is essential for nonprofit organizations being able to respond to rapidly changing conditions and deliver on their mission. The excerpt below from an article in the Stanford Social Innovation Review (a must-read for nonprofit leaders) addresses a key element of what is needed: strategic thinking. And to take this one step further, we need to develop cultures of strategic thinkers—teams working together to constantly create, innovate and test strategies for growth.
“We think that what is necessary today is a strategy that breaks free of static plans to be adaptive and directive, that emphasizes learning and control, and that reclaims the value of strategic thinking for the world that now surrounds us.”
The Strategic Plan is Dead. Long Live Strategy—Stanford Social Innovation Review