Thought Leadership

Your Target Customers May Not Be Who You Think They Are [video]

Fact: many businesses have not one customer, but a system of customers -- each with different power and influence.

Teams and organizations that are not clear about their system of customers can easily fool themselves. They can – and often do – become unknowingly self-serving.

The Foundation To Teamwork That Often Gets Ignored [video]

Like wallpaper, purpose statements tend to become invisible to leaders and teams.

Why should you care?

Because it’s hard to build a house on a crooked foundation. By the time you get to the third floor, you have to fight to get doors to work and keep the roofline straight.

The Missing Link To Performance That Nobody Is Talking About [video]

Most leaders are unaware that there are four distinct types of purpose statements.

As a result, often their teams are misaligned.

Make no mistake: such misalignment ripples through everything your team builds. It slows your team down or, even worse, can pull a team apart.

How 84 & 9 Are Numbers That Can Shipwreck Your Change Efforts [video]

The leader of a large organization lamented to me, “my team is about as close to a group of independent contractors as you can get.”

Keep in mind that these are all people at the top of their craft.

She went on: “It’s like they’re all first chairs in the orchestra, but they can’t carry a tune together.”