An Account or Customer Account is a formal business relationship that includes related past and future potential transactions. Also when these transactions are recorded together in a ledger that is called an account.
An Account Manager is a role in a company that is responsible for the management of sales and relationships with particular customers and accounts. An account manager plans, maintains and further develops the company’s existing relationships with a client or group of clients, so that they will continue using the company for business. Account Management includes the training, processes and activities of account management.
« Back to Glossary Index