Seven Crucial Conversations (the 7CCs®) is a system of thought designed to help a team define behaviors and ways of working that will foster relationships and build a social system for success, allowing its company to grow and scale towards competitive advantage.
This optimal sequence of crucial conversations aligns with the natural path of the three domains of change. As such, the 7CCs® are a road-map for transforming teams and companies. They include:
- Activating Purpose
- Driving Focus
- Shifting Mindset
- Specifying Capabilities and Roles
- Streamlining Interdependencies
- Aligning Strategies
- Implementing Initiatives
These Seven Crucial Conversations lead to business transformation. They provide alignment for communication, a shared language, and a framework that can help teams navigate change more effectively and quickly. Each conversation includes specific ways of working for the team designed to increase its performance and growth.
« Back to Glossary Index